Technical SEO is defined by configurations that can be implemented to a website and/or server. We believe quality SEO helps create an improved user experience. Our approach at Merkle focuses on relevance and technical efficiency: helping search engines deliver the right result, at the right time, to the right user, with the right messaging. Technical SEO work has either a direct or indirect impact on search engine crawling, indexing and ultimately ranking.
SEO Tools & Insights from Merkle.